We’re Hiring: Senior Publicist


Pantera Press

Terms: Full-time

Reports to: Publicity Director

Location: Sydney or Remote from Melbourne

Salary package range: $77,000 – $87,000 p.a. inclusive of superannuation, depending on experience

Application closing date: Wednesday 17 May

 

Leading independent publisher, Pantera Press, seeks a Senior Publicist with several years’ experience and a proven track record in publicity (preferably within an Australian publishing house, the wider books industry, or a related arts communications role). This role will work across fiction, non-fiction and illustrated titles, including super-lead titles, as part of a small and dynamic team to achieve effective, high-impact publicity campaigns. Reporting to the Publicity Director, this position will also work closely with the Head of Marketing to generate ideas and implement strategies to strengthen Pantera Press brand awareness. There will be opportunities for professional development in communications strategy and digital marketing.

 

ABOUT PANTERA PRESS

Pantera Press is an independent publisher based in Sydney, Australia. We are the leading social purpose publisher, passionate about investing in the next generation of readers and writers and focused on building the brands of exceptional authors.

 

Our core values:

  • We believe literacy is the first step to changing the world
  • We are committed to success and sustainability
  • We foster relationships that are authentic and transparent
  • We are passionate, forward thinking, open minded, curious and inspiring
  • We always strive to go above and beyond
  • We care about each other’s well being

 

Pantera Press supports flexible working and offers many benefits, including: wellness days, volunteer days, professional development and ongoing learning and more.

 

ROLE DESCRIPTION

 

  • Develop and implement publicity campaigns encompassing media coverage and events for monthly new release titles across genres, working closely with marketing, publishing and sales departments, reporting to the Publicity Director
  • Provide ongoing long-tail publicity support for new-release authors, as well as backlist authors and titles
  • Create unique, tailored pitches for specific media to secure timely media coverage
  • Write effective and persuasive copy for publicity materials including press releases, newsletters, pitches, sales and marketing materials
  • Work proactively and autonomously to identify trends and secure media and awareness opportunities for the brand(s) and authors
  • Closely manage long-lead pitches and projects to meet varying deadlines
  • Plan, book and organise author tours and events with booksellers and festival programmers, to budget
  • Coordinate advance reading copies and new release publicity mail outs
  • Maintain strong relationships with media, booksellers and festival programmers
  • Accompany authors on tours, to events and media appearances
  • Play an active role in acquisitions meetings
  • Support Publicity Director in achieving increased brand awareness for both Pantera Press and the Pantera Press Foundation
  • Support Head of Marketing with content across social channels to achieve growth across audience and engagement

 

CRITERIA

  • Several years’ experience working as a publicist, ideally in a trade publishing house
  • Demonstrated experience in developing and implementing effective publicity campaigns
  • Demonstrated understanding of author care, relationship management and effective communication skills
  • Established relationships with members of the media, booksellers and event programmers
  • Ability to work proactively and autonomously, and prioritise workload across titles
  • A keen interest in furthering communications strategy and digital marketing skills
  • Excellent time management and organisational skills

We understand that not all applicants may feel they meet every criterion, but still encourage those who feel they can excel at this role to apply. First Nations people and culturally and linguistically diverse applicants are strongly encouraged to apply for this position.

 

How to Apply:

Please send your CV and cover letter to work@panterapress.com by 17 May