Lucinda Price is the CEO of FROOMESWORLD, an international one-woman business specialising in scripting, producing, presenting and editing original content. She has amassed a cult following online and earned an AACTA nomination for Best Digital Creator of 2022.
Her writing work has appeared in The Guardian, The Sydney Morning Herald, ABC and Pedestrian, alongside her weekly newsletter with over 12,000 subscribers. She has also written for the 2021 ARIA Awards and ABC’s Question Everything and been a host on MTV Australia.
Formerly the co-host of radio show and award-winning podcast Flex and Froomes, she has also hosted multiple limited series podcasts including Where Are All The Baby Pigeons for Nova.
As a seasoned MC and entertainer, she’s appeared at some of Australia’s largest live events and stages, from Beyond The Valley to the Opera House, Ability Fest and Fed Live. Her sold-out debut show at the 2023 Melbourne International Comedy Festival was rated five stars by The Age.
With a passion for taking the piss across multi-platform media, Froomes is a one-of-a-kind creative powerhouse.
